HTC is having a horrid time in the market and the company is losing ground very quickly. The company’s unaudited Q1 results shows 98% decline in its net profit and it looks like HTC is heading for another poor quarter.
The Taiwanese manufacturer’s hopes of turning the tables around, rely heavily on its One flagship smartphone and its marketing will be key. To make sure the smartphone gets enough exposure, HTC will be creating “HTC One Showrooms” in high-traffic malls across the United States.
The HTC One showrooms will allow you to have a feel of the device and play with it before forking out the cash. The campaign will last for three months and will cover Atlanta, Chicago, Dallas, Houston, Los Angeles, New York, San Francisco and Washington.
Source | Via