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HTC unveils first One (E8) ad in China, calls it the “Fashion edition”

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The HTC One (E8) launched first in China to great acclaim but HTC has just now released the first Chinese ad for the dual-SIM version of the flagship. The video is not for the regular One (E8) – instead it touts “HTC One Fashion Edition” if we can believe Google Translate.

Not sure what’s “fashion” about it though, it’s still a polycarbonate body available in Black, White, Red and Blue as the regular version.

HTC also gives the usual spiel of BoomSound speakers, DotView case and powerful chipset (an upgrade over the international One (M8)’s chipset).

Interestingly the ad skips over two of the actual benefits of getting the HTC One (E8) over the more premium One (M8) – a 13MP camera over 4MP and dual-SIM connectivity. There’s a dual-SIM version of the One (M8) incoming but judging by the dual-SIM One (M7), it will be hard to find and the HTC One (E8) is headed to Europe already.

Source (in Chinese) | Via

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